AI Content Creator
2026 — PresentAdvertising design, imagery and video, plus AI persona libraries for marketing and social. 4 commercial films and 20+ website and application animations delivered to date.

I design and build products end to end. I started out filming and designing for a car detailing shop in Halmstad, spent two years doing much the same in Salzburg, and came back to Armenia to work on brand identities, web platforms and films for hardware and software companies. I learned to shoot, design and animate by hand long before generative tools existed — which is why they work for me now: I know what I am asking them for. Most projects run from first sketch to deployed product to launch film, and take one to three weeks.
Advertising design, imagery and video, plus AI persona libraries for marketing and social. 4 commercial films and 20+ website and application animations delivered to date.
Writing and optimising complex multimodal prompts for proprietary generative tools, designing instruction datasets and evaluating model responses to support training and alignment.
Led a cross-functional team of 6–8 across design, engineering and content. Built ai404.site, portfolio404.site, armenia404.site and astrion-systems.com. Produced a 14-part engineering simulation library and a commissioned documentary for the Ministry of High-Tech Industry.
Brand identity, marketplace website, pitch decks and AI-generated video for a B2B agritech platform. Part of Plug and Play Armenia.
Social content, marketing material and digital layouts for a home-moving and logistics company, plus SEO optimisation of the company website.
Managed Instagram, Facebook and Google Business. Filmed the work process on site, redesigned the company logo, produced banners and campaign materials. Where the video practice began.
Commercial and financial grounding later applied directly to B2B and fintech platform work.
Joined at 16 in TUMO's opening year, studying its four launch disciplines: animation, web development, game design and digital video. Three of the four became my profession.
Selected as part of Armenia's official delegation to one of Asia's largest IT exhibitions.
Won a government-backed grant through Armenia's national innovation programme.
Our Tech 404 team secured three separate grants at a single international forum.
A year with one of the world's largest startup accelerators, owning brand, platform and pitch content.
Presented Tech 404 products at Armenia's principal technology exhibition.
Available for remote work with European teams. I invoice as an independent contractor and can be engaged through Deel, Remote.com or a direct B2B invoice — no local entity setup needed. Yerevan is two to three hours ahead of Central Europe, which means a full overlapping working day.