Portfolio
I direct AI-generated visuals, video, and brand identities — from concept to final delivery.
I'm an AI Creative Director based in Yerevan, Armenia. I build brand identities, produce AI-generated visuals and video, and ship full-stack web products using AI-assisted workflows. At Tech 404 I run a creative studio that has delivered 23+ projects — from hardware product launches to SaaS platforms and client brands across Armenia, Europe, and the US.
AI Video & Visuals
AI-generated video, motion, and visual content
AI-generated video advertisements for a coffee brand. Cinematic product shots, pouring sequences, and lifestyle scenes — all produced with AI tools, zero filming.
AI-generated product demo video for ValveTech smart water meter. Visual storytelling using AI motion, 3D renders, and AI voiceover.
AI-generated product demo for SoundFlow — a smart phone case with built-in vibro speaker and power bank. Lifestyle AI video showing the product in real-world contexts.
AI-generated product video for BuildGuard — a sensor permanently embedded in concrete for lifetime structural monitoring. Cinematic AI visuals explaining complex construction technology.
Brands & Web
Brand identities and AI-assisted web products
Resume

AI Creative Director
AI creative director with 5+ years of AI-native production and 10+ years in design. I build brand identities, produce AI-generated visuals and video, and ship full-stack web products using AI-assisted workflows.
AI Creative Director
Tech 404 · Armenia
2022 — Present
Run a creative studio shipping brand identity, AI visuals, AI video, and full-stack websites. Created visual identity and AI content for 7 hardware/IoT products. Designed and AI-assisted developed 6 software platforms and 9 client brand websites. Direct a cross-functional team of 6–8.
AI Creative Director
AgroLink · Armenia
2025 — 2026
Full brand identity and AI-generated visuals for a B2B agritech marketplace. Produced AI pitch films and 5+ demo-day decks.
AI Design Prompter
Confidential · Remote
2025 — 2026
Design prompting for AI image generation models — optimizing visual output quality and consistency.
Visual Content Creator & Designer
Salzburger Umzugsservice · Austria
2020 — 2022
Created visual content and branded marketing materials. Started integrating early AI tools into design and content production workflows.
Graphic Designer & Content Creator
Halmstad Bilvård · Sweden
2015 — 2022
Designed promotional graphics, brand materials, and campaign visuals. Built the design foundation that evolved into AI-native creative work.
Minor in Financial Management
Armenian State University of Economics
2015 — Paused
Studies paused due to international relocation
Minor in Agribusiness and Finance
Armenian National Agrarian University
2011 — 2015